Case Study
Sarah B. Khan
Editorial Digital Portfolio & Personal Branding Platform | Full-Stack Developer
Overview
The Sarah B. Khan website is a digital portfolio crafted for a food and travel writer, multimedia journalist, and cultural storyteller. The platform was built to capture her voice, essence, and journey—blending visual storytelling with journalistic depth.
This project aimed to elevate her professional presence, giving editors, readers, and collaborators a seamless way to explore her published works, projects, and impact. The site not only showcases her writing but also strengthens her personal brand—helping her attract more editorial opportunities and industry recognition.
My Role
Full Stack Developer
As the Full Stack Developer, I designed and built the complete platform architecture—from CMS schema design to front-end integration. I collaborated closely with the client to translate creative vision into a digital experience that feels personal yet professional.
- ▪Developed custom React components for dynamic storytelling layouts.
- ▪Integrated Sanity's content APIs to streamline content publishing.
- ▪Ensured high Lighthouse performance scores and fast page loads.
- ▪Built responsive layouts for perfect readability across all devices.
Key Features
Platform Capabilities
Editorial Portfolio Showcase
A beautifully curated digital home showcasing published works, multimedia features, and storytelling across writing, photography, and media. The editorial-inspired design prioritizes readability and authenticity.
Dynamic Content Management
Sanity.io integration allows seamless content updates for articles, media, and features without developer involvement. The modular architecture supports easy scaling and future expansion.
Multimedia Support
Smooth embedding of videos, podcasts, and image content. The platform handles diverse media formats with optimized loading and responsive layouts for all devices.
SEO Optimization & Performance
Server-rendered pages with structured metadata boost visibility and ranking. High Lighthouse performance scores and fast page loads ensure excellent user experience across all devices.
1 / 4
Design & Experience
- ▪Clean, Editorial-Inspired Aesthetic: Typography-driven layout prioritizes readability and emotional tone, mirroring Sarah's storytelling style.
- ▪Smooth Content Discovery: Seamless navigation across writing, photography, and media with balanced white space and subtle motion.
- ▪Responsive Layouts: Perfect readability across all devices—from mobile to desktop—ensuring consistent user experience.
- ▪Accessibility-Focused UI: Inclusive design ensuring a great experience for all users while maintaining authenticity and warmth.
Impact
- ▪Professional Growth: Strengthened online credibility and helped secure collaborations with top publications and media outlets.
- ▪Content Independence: Empowered the client to publish and manage stories independently through intuitive CMS integration.
- ▪Enhanced Engagement: Increased visibility across digital platforms through SEO optimization and intuitive navigation.
- ▪Authentic Storytelling Hub: Created a digital home where her global narratives—rooted in identity, migration, and food justice—come together seamlessly.
Tech Stack
Frontend
Next.js
React.js
TypeScript
Tailwind CSS
Backend / CMS
Sanity.io
GraphQL
REST APIs
Node.js
Deployment & Tools
Vercel
SEO Optimization
Lighthouse Performance
Content API